There’s no such thing as too much information for destination sales teams and since the launch of Simpleview’s Insights Hub, destination marketing organizations (DMOs) have had access to unique insights and trends to help plan, pivot, and make important decisions. This type of data is critical when…
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Before coming to Simpleview, I worked at industrial companies that used general-purpose customer relationship management (CRM) software. I’ve managed the implementation and system administration of the system and have first-hand experience with the joys of migrating from Microsoft Excel or one CRM…
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Efficiency. Every destination — big and small — is packed with unique assets, distinct personalities, and their own challenges and opportunities. Destination marketing organizations (DMOs) are the same. Budgets, team sizes, and resources all vary. Efficiency is the core strength that allows small…
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Expand your Simpleview CRM horizons and your board of directors (BOD) will thank you — just ask Dave Herrell, the President and CEO of Visit Quad Cities. Herrell is the king of efficiency. Recognizing that all reporting for his destination marketing organization (DMO) is done in Simpleview CRM and…
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After 20 years of working alongside tourism pros deep in the tactical application of technology, you learn a few things. You celebrate their successes and strive to solve their most stubborn struggles. For some, it’s desynchronized data. For others, it’s temperamental tools that hinder their work…
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Anaheim, California, is chock-full of surprises — from riveting sporting events and irresistible sandy beaches to just about any cuisine a foodie’s heart could desire, Visit Anaheim has attractions galore, all readily available to travelers on the made-by-Simpleview website. Visit Anaheim’s claim…
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It’s no secret that Simpleview provides tools that empower DMOs to promote and market their destinations. But did you know that when these tools talk to each other, it improves efficiency, streamlines workflows, and saves valuable time and resources? The Simpleview CRM + Act-On integration does…
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Some things deserve the occasional not-so-humble brag. Like the mission to the moon, winning a Nobel Peace Prize, or holding the Guinness World Record for eating the most hot dogs — sometimes bragging is well earned. We think Simpleview CRM is also worth bragging about, and 600+ destination…
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Simpleview CRM is the ultimate tool for managing your sales operations, covering client relations, lead generation, workflow management, bid preparation, event servicing, and economic impact reporting. Manage all aspects of your destination marketing organization (DMO) in one convenient place — as…
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Water, water, every where, And all the boards did shrink; Water, water, every where, Nor any drop to drink. The Rime of the Ancient Mariner by S. T. Coleridge Data, data, everywhere … Data upkeep is quite an investment. Information and the collecting and analyzing of it is a cornerstone of…
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