Introducing Simpleview DAM
Create a centralized hub for your creative media, tailored specifically for DMOs. Supercharge your workflow by saving time and effort, optimize media for a great user experience, and discover seamless integration with Simpleview CMS.
Learn more
Inform, entertain & inspire: let’s look back on 2024
- 7 minute read
With 2024 freshly in the rearview, we’re taking a moment to look back at the stories and trends that shaped the last year. Did you go all in on accessibility? Catch a can’t-miss concert? Make something out of this world? Let’s take a look. On the Blog The Simpleview, now a part of Granicus, blog is…
Get your boss on board: 5 reasons why it would be totally groovy to attend Simpleview Summit 2025
- 3 minute read
Let’s get straight to the point: convincing your boss to send you to Simpleview Summit 2025 isn’t just about you — it’s about making your destination look hip and happening. More than an expense, it’s an investment that’ll pay dividends for your entire destination marketing organization (DMO).
Why famous cities stagnate while hidden gems innovate
- 3 minute read
Cities don't die: the life cycle of a place Cities don't die. Once declared bankrupt, Detroit has now bounced back. Anyone visiting the city today will have to admit that cities do recover. Who could have predicted forty years ago that the coal and steel industrial cities like Newcastle, Lens…
Why city marketing tastes like meatball sundae
- 3 minute read
Helsinki’s question about identity is a question about authenticity. First of all, do you know what a meatball sundae is? It’s a dish that makes most people cringe: meatballs with ice cream. Seth Godin used it as a metaphor in his book of the same name for a common mistake in marketing: combining…
5 reasons why DMOs should pivot to prioritizing events alongside leisure travel
- 3 minute read
Destination marketing organizations (DMOs) are traditionally associated with promoting leisure travel — drawing vacationers with stunning visuals, appealing itineraries, and curated experiences. While leisure remains crucial, focusing exclusively on this market may leave a destination’s full…
A story in every bite: the many Christmas cookies of Europe
- 5 minute read
There’s nothing like cookies at Christmas. Whether soft and chewy, crispy or crunchy, scented with spices, studded with fruit or dusted with sugar, this time of year brings something for everyone’s palate. But behind every crumb, there’s a tale to tell, with each nibble revealing the story of a…
Thought Leadership & Resources
Tourism & Marketing
A place for destination marketing professionals to find Tourism & Marketing data and insights.
Learn more
Meetings & Sales
The Meeting Place, a virtual community for global meetings and events professionals.
Learn more
Stakeholder & Community
Building destinations’ reputations and communities that benefit from thriving visitor economies.
Learn more