Granicus Destinations

Granicus Destinations is the next evolution of Simpleview; built to help you navigate change, connect your community, and lead the future of destination management.

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Insight your team can act on

A connected foundation for destination intelligence

Data Engine brings your DMO's data into one consistent platform so your team can align its work with shared metrics and streamlined reporting.

  • Trusted performance data: Access a single source of truth for your destination’s performance.
  • Faster insight: Use built-in AI analysis to quickly understand what’s driving results and what to do next.
  • Adapt as you grow: Build a data foundation that supports evolving tools and AI-driven workflows.

Data Engine Simpleguide

Explore how Data Engine connects data from across your organization and transforms it into clear, usable information.

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Most reporting tools only show performance metrics. Data Engine helps your team understand what’s driving those results and what to do next. Teams can explore trends, answer questions in context, and quickly clarify what has changed and why.

Keep teams aligned with a shared understanding of performance

Consistent insight across your organization

Data Engine helps your team consistently share insights across your organization. With built-in report scheduling and optional AI-generated summaries, teams can deliver clear, aligned views of performance to leadership and stakeholders, reducing ad-hoc requests and ensuring everyone is working from the same understanding.

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Data Engine has been a game-changer for Visit Raleigh, providing us with a comprehensive and reliable source of data that’s easy to access and understand. We can now quickly identify trends, measure performance, and adjust our strategies in real time. It’s quite simply the future of DMOs.”

Vimal Vyas headshot Vimal Vyas, Vice President of Data, Security and AI Innovation, Visit Raleigh

See how your team can turn insight into action

Schedule a demo to see how Data Engine helps your team understand performance, explain results, and take action.

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