Staff- Kasey Pooley- Aug 2021
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Kasey Pooley

As the Communication Specialist for Simpleview, Kasey researches, writes, and edits engaging content about destination marketing organizations (DMOs) and creates press releases, case studies, and articles that focus on the Tourism & Marketing pillar. 

The Sunflower State gets a website redesign

Nicknamed “The Sunflower State,” Kansas is a true page out of the classic American book — with sweeping prairies and cowboy culture abound, Kansas has a place for you. So when it came time for the team at Kansas Tourism to redesign their website, they knew it was crucial to choose a partner that…

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Top tips for DMOs when creating accessible websites

Digital accessibility is a growing practice that is all about inclusion — all people should have the ability to seamlessly navigate every aspect of the web. When a destination marketing organization’s (DMO) website is not accessible to all, it is essentially putting a barrier between people and…

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Game day: rooting for the whole destination

After more than a year without in-person gatherings and festivities, the excitement about reopening sporting events is evident — particularly the upcoming football season this fall. Sports fans worldwide are counting down the days until they can cheer on their favorite teams and athletes from the…

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