There’s no such thing as too much information for destination sales teams and since the launch of Simpleview’s Insights Hub, destination marketing organizations (DMOs) have had access to unique insights and trends to help plan, pivot, and make important decisions. This type of data is critical when…
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Before coming to Simpleview, I worked at industrial companies that used general-purpose customer relationship management (CRM) software. I’ve managed the implementation and system administration of the system and have first-hand experience with the joys of migrating from Microsoft Excel or one CRM…
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Efficiency. Every destination — big and small — is packed with unique assets, distinct personalities, and their own challenges and opportunities. Destination marketing organizations (DMOs) are the same. Budgets, team sizes, and resources all vary. Efficiency is the core strength that allows small…
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Expand your Simpleview CRM horizons and your board of directors (BOD) will thank you — just ask Dave Herrell, the President and CEO of Visit Quad Cities. Herrell is the king of efficiency. Recognizing that all reporting for his destination marketing organization (DMO) is done in Simpleview CRM and…
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From destinations to hoteliers, new websites filled the end of 2023 and more destinations kicked off the new year with the best content management system (CMS) in the travel industry. Over 30 destination marketing organizations (DMOs) across the world launched new or refreshed digital landscapes to…
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These destinations will be on your must-visit list as soon as you see their new Simpleview CMS websites. From destinations with award-winning meetings and events to entire countries, these destination marketing organizations (DMOs) have trusted the best content management system (CMS) with their…
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After 20 years of working alongside tourism pros deep in the tactical application of technology, you learn a few things. You celebrate their successes and strive to solve their most stubborn struggles. For some, it’s desynchronized data. For others, it’s temperamental tools that hinder their work…
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Visit Raleigh's commitment to data-driven decision-making is at the heart of the organization. When the destination marketing organization (DMO) wanted to augment its existing data capabilities and make use of newer and more robust technologies, it chose the Simpleview Data Engine, a comprehensive…
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Anaheim, California, is chock-full of surprises — from riveting sporting events and irresistible sandy beaches to just about any cuisine a foodie’s heart could desire, Visit Anaheim has attractions galore, all readily available to travelers on the made-by-Simpleview website. Visit Anaheim’s claim…
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TUCSON, AZ — Simpleview and Playeasy have announced a partnership designed to better drive sports markets for destinations across the country. Simpleview, the leading provider of CRM, CMS, and marketing solutions for destinations worldwide, shared that after months of strategic planning with the…
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