When the Los Angeles Tourism & Convention Board reimagined its logo in 2021 for the first time in a decade, it infused the new look with a bit of nostalgia. The destination marketing organization (DMO) opted for a timeless feel, with a design that a Los Angeles Times columnist called “a logo that is…
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With the increase in remote work options, some destinations have tried to capitalize on peoples' ability to work from anywhere by promoting "workcations" and "bleisure" extended trips that entail a mix of work and play. However, the remote work initiative in Tulsa, Oklahoma, aims to do more than…
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With more travelers researching destinations online, does the traditional physical visitor guide have a place anymore, or is it time to shift people toward digital guides instead? Will either one be relevant five years from now? A recent Destination Analysts webinar contains great information about…
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Mental health and burnout. We’ve heard those terms thrown around a lot since the pandemic, so much so that it’s easy to gloss over them and keep hoping COVID-19 and its entire family leaves town. As a destination management organization (DMO), I’m sure you’re more than aware of the floodgate numbers…
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When retail cannabis stores opened to the public in Oregon in 2016, it wasn’t just residents looking to buy legal weed — plenty of tourists were cannabis-curious, too. With cannabis still illegal at the federal level, Travel Portland had to carefully consider how it would talk about pot. At the…
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Since joining Simpleview in 2020 as a senior advisor to the Future Tourism Group, David Peacock has hosted a podcast exploring some of the industry’s most pressing issues in candid conversations with industry leaders. Placemaking. Sustainable tourism. Immersive virtual reality. The metaverse…
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Innovators & Influencers — a destination marketing organization (DMO) deserving of a spotlight and applause. This special edition of Innovators & Influencers features Destination Augusta and the team’s willingness to go above and beyond to help address staffing shortages in their destination. We…
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When a traveler books a trip, what exactly do they have in mind? They may expect to indulge in local flavors, take in the beautiful scenery, or rest up and rejuvenate. Whatever their motive is for picking a destination, there is one thing all potential visitors are craving, whether they know it or…
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Bienvenidos. Puerto Rico is a sun-kissed island small in size but big in heart. Known for its coffee culture, tropical rainforest, vibrant music, vibrant birds, and … well, vibrant everything — when Puerto Rico is nearby, you can feel it in your soul. Discover Puerto Rico is a newer destination…
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“African American history is American history. Unfortunately, it's not always history we were taught in school or that is interpreted well in our cultural institutions. But now is the chance to rectify that and make that change.” — Nicole Twigg, Vice President of Tourism Development, Louisville…
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