Innovators & Influencers — a destination marketing organization (DMO) deserving of a spotlight and applause. This special edition of Innovators & Influencers features Experience Columbus and its Diversity Apprenticeship Program. The destination marketing organization (DMO) launched a Diversity…
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When March 2020 sparked its massive disruption to travel and tourism, two things businesses in Phoenix needed more than anything were good information and accurate data. For that, they turned to Visit Phoenix. The destination marketing organization (DMO) began holding a monthly webinar for members…
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Grand Rapids, Michigan, was named one of the Midwest’s best convention cities for 2022 and one of America’s top 25 convention cities by MeetingSource — so it’s no surprise that Experience Grand Rapids puts a high value on making sure event planners have a personalized experience that meets their…
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Beyond laying claim to being “The Live Music Capital of the World,” Austin, Texas, offers inspiring cuisines and stunning outdoor experiences to please the millions of people who travel there annually. Whether must-do experiences include a dip in the Barton Springs Pool swimming hole or a visit to…
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Those of us in the destination marketing world understand tourism’s impact on local communities, but residents are only sometimes aware of how much they benefit from a strong tourism economy. It keeps their favorite restaurants open, their downtowns lively, and their neighbors employed. Many…
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Destinations and destination marketing organizations (DMOs) evolve — that’s a given. Just how they evolve is unique to each. Still, if the results from our March 2022 Future of Tourism survey are any indication, a growing number of DMOs will be factoring sustainability into their…
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“We’re more than just a pretty place. We’re 9,000 years of Indigenous culture. A home away from home for centuries of European immigrants. An emblem of pioneering spirit and a seat of industrial innovation … You may not know this version of the Indiana Dunes, but you will soon.” -…
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It’s a DMO dilemma. Destination marketing organization (DMO) websites are chock-full of fantastic content — where to stay, play, eat, sleep, and the list goes on — but that very richness of content means their websites sometimes can feel unwieldy to the average visitor. Chatbots powered by…
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In this video, Christine “Shimo” Shimasaki discusses the Simpleview Sales Quarterly report’s spotlight on the health of the sales pipeline. Using the timeliest data pulled from CRM data of 215 DMOs, there are insights to be had and a story to be told about how the event and sales cycles compared to…
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With its game-changing enhancements, MINT+ has made fantastic strides to help you identify the best new meetings for your destination. The 140+ meetings destinations subscribing to MINT+ agree there is strength in numbers. Take a look:…
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