In times of political unrest, economic instability, or unexpected disruptions, uncertainty becomes the only certainty. For destination marketing organizations (DMOs), these moments are not just challenges — they're opportunities to lead their markets through recovery. As the leader of citywide…
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Excel becomes a powerful tool for analysis and visualization when exporting MINT+ data from a curated Query Builder. This dataset includes detailed event information like meeting names, locations, dates, room bookings, attendance, and contact details. With 500 rows (the export maximum), Excel…
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Historically, many destinations have viewed MINT+ as a database for large destinations and citywide events. In fact, 50% of our subscribers have no convention center or a small conference center with less than 100,000 square feet of exhibit space. A wide cross-section of all-size DMOs contributes…
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From coastal charm to urban escapes, this quarter’s destination website launches are as diverse as the places they represent. These new sites showcase more than just beautiful design; they are built with purpose. From seamless Simpleview CRM integrations and interactive event calendars to custom…
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As a DMO sales professional, having a strong understanding of how data is organized in MINT+ can significantly enhance your ability to succeed. Whether you're looking to gain deeper account knowledge, build your CRM, or prospect effectively, knowing how to navigate and use MINT+ data will help you…
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Explore the latest MINT+ product enhancements and how they directly benefit your prospecting efforts. In our MINT+ all subscriber update, we focus on the newest features that support the largest and the smallest destinations, and of course, all those in-between. We dive into: Clearing the way for…
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Join the team from 2Synergize, a Simpleview consulting agency, for a special webinar exploring the sales production progress of small DMOs. If your organization doesn’t have a convention center or has one with less than 100,000 gross square feet of exhibit space, this discussion is for you…
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Welcome to the third installment of our blog series on marketing automation for destination marketing organizations (DMOs). We started the series by talking about how impactful a welcome email is when a visitor signs up for your newsletter. In our last blog, we walked through putting together a…
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No matter where you are in the world — whether it be spring flowers or snow on the ground — enjoy these new destination websites as they blossom into life with Simpleview CMS. These destination marketing organizations (DMOs) never looked better as they dawn new brands, partners, accessibility, and…
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From destinations to hoteliers, new websites filled the end of 2023 and more destinations kicked off the new year with the best content management system (CMS) in the travel industry. Over 30 destination marketing organizations (DMOs) across the world launched new or refreshed digital landscapes to…
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