Crazy marketing ideas that worked

Marketing in the travel industry can seem like the best job in the world — we are storytellers of great experiences, luxurious accommodations, and delectable food. But as with any industry, the opportunities and channels to share our stories can become standard, even stale. So let’s celebrate the…

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A guide to guest blogging

We’ve all been there. Clambering over the blogging roadblocks: finding relevant content, writer’s block, writing about something we can’t quite relate to, NOT ENOUGH TIME. That’s where (cue hero music) guest bloggers can come to the rescue! Opening up your writing bench to include your community…

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How Destinations Are Utilizing TikTok to Capture New Audiences

It’s no secret that TikTok has quickly become the latest viral trend in social media marketing, with more than one billion active users worldwide. We recently shared an article about why TikTok may be the future of destination marketing, and today, we want to share some examples of destinations that…

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Is TikTok the Future of Destination Marketing?

Over the past few years, social media has become a key channel for destinations to market to younger audiences. In fact, a study by Amp Agency found that 84% of millennials and 73% of non-millennials are likely or very likely to plan a trip based on someone else’s vacation photos or social media…

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