We are excited to announce a major enhancement to Meetings Information Network (MINT+) effective June 2021. MINT+, a joint venture between Destinations International and Simpleview, is the industry's largest shared repository of information on organizations and their meetings and events. MINT+ is…
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Future of Tourism Series | Guest Blog By Rodney Payne For travel, decarbonization will be at least as disruptive as was the internet. The world is finally turning toward the climate crisis with coalitions, technologies, policies and economic incentives that are needed to coordinate the effort…
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Congratulations are in order for several Simpleview clients who were recognized for their outstanding achievements by winning some of the industry’s most prestigious awards. We’re lucky to have such amazing clients to work with and are thrilled to see such great successes. The Hermes Creative…
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In 2020, many destinations around the world saw record-low website traffic numbers. Raleigh, North Carolina, was one such destination. After COVID-19 hit North America, Visi t Raleigh’s April 2020 paid traffic was down 55.6% and their organic sessions were down 46.6% when compared to April 2019. The…
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Discover Denton, the official destination marketing organization for Denton, Texas, recently announced that they would leverage their first NASCAR sponsorship to promote the launch of their new website, DiscoverDenton.com. On March 6, the No. 44 Chevrolet Camaro, emblazoned with the words “Discover…
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In this time of global crisis and uncertainty, we put the call out to leaders, CEOs, strategists and consultants to sit down and tell us, in their own words, what is going on and what is going to happen next in this vital global industry. So, let’s talk about sustainable tourism. If you want to…
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In the last few months, we’ve hosted not one but two virtual CRM quiz shows for your trivia pleasure! During both of those events, several tricky questions came up that left some of our participants stumped. We’ve compiled these double-jeopardy questions — and their answers — so you can fully…
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Future of Tourism Series | Guest Blog By Greg DeShields Cheerfully, travel and tourism is on the road to recovery! According to the latest Longwoods International tracking study of American travelers, 87% now have travel plans in the next six months — the highest level since early March 2020…
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Although we’re not out of the woods just yet, we feel like we’re on an upward trajectory when it comes to meetings and events. What makes us think that? Well, let’s take a look at the data! Sources: Simpleview Aggregated Meetings Data 2021 Global Meetings and Events Forecast…
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Like them or not, hybrid events and meetings are here to stay … at least for the time being. The good news is there’s a lot to like about them! They allow more people to attend who otherwise might not, they give attendees the ability to share and re-watch content, and they offer valuable data and…
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