Sports tourism has become a key driver in the travel industry, and there is a new MVP on the team: youth sporting events. Regarding the steady popularity of youth sports in the U.S., JerseyWatch reported that: 60 million children are registered to play youth sports. 54% of high school students play…
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Everything about the Big Game is just that — BIG. From the $7 million advertising spots to the raucous halftime shows and the ceaseless fanfare and impact of winning — the Super Bowl is a celebration, especially for the destination that hosts it. In just the past 20 years, the host city's economic…
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Destination websites come in many different shapes and sizes, but these Simpleview CMS-powered sites deserve the limelight. Simpleview launched over 18 new websites this past quarter, each with its own unique take on what makes a destination shine. You’ll find everything from booking focuses to…
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These fresh Simpleview CMS-powered websites have put their new designs on display for summer. You’ll want to be part of the paparazzi after seeing these destination marketing organizations (DMOs) walk the red carpet with sparkling new visual identities, integrated partners, and custom maps leading…
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The CRM Sports Sales User Group provides the sales tracking and reporting that you trust from Simpleview CRM — with new fields specific to sports for your DMO. This presentation included an overview of: How to create a new CRM Sports Sales User Group The sports-focused fields available in CRM The…
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Esports is an opportunity for destinations to build engaged communities that collectively shape a future that is resilient, integrated, and meaningful for those destinations and those who live there. Thousands of fans descended on Mexico City, New York, Atlanta, and San Francisco in 2022 to…
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TUCSON, AZ — Simpleview and Playeasy have announced a partnership designed to better drive sports markets for destinations across the country. Simpleview, the leading provider of CRM, CMS, and marketing solutions for destinations worldwide, shared that after months of strategic planning with the…
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Innovators & Influencers — a destination marketing organization (DMO) deserving of a spotlight and applause. This special edition of Innovators & Influencers features Visit South Bend Mishawaka. The DMO’s mission includes positioning the destination to increase both the number of visitors and…
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Batter up! It's time to promote a local sporting event in your destination, but you are unsure where to start. Destination marketing organizations (DMOs) utilize many products and tools to market sporting events to travelers and locals, but just how should your destination use these products to hit…
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