Gastronomic tourism: bites, brews & vino

Got a hankering for some local flavors? Or maybe you're chasin’ down some exotic cuisine? Whatever your stomach is growling for when you travel, it's likely that food and drink are on your vacation itinerary … and you're not alone. Many travelers coming to a destination have culinary experiences on…

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A grand new website for Experience Grand Rapids

After much planning and consideration, the team at Experience Grand Rapids was ready to build its dream website with a clear vision for what it wanted: Not just a mobile-friendly design, but a mobile-first design To showcase photography and site content To deliver a better user experience The…

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Kicking off summer with websites that WOW

Read time 1 min — In the first five months of 2022, Simpleview launched 31 shiny new websites — including 18 redesigns for current clients and 13 sites for new clients that Simpleview recently welcomed into the CMS family. Let’s pop some bubbly for a toast while we show off a few dazzling websites…

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Hello, video! 4 tips for fantastic hero videos

We all love bells and whistles, and wouldn’t we all love an extravagantly gorgeous and creative hero video at the top of our destination marketing organization’s homepage? Resist the temptation to complicate your hero video, advises Travis Yewell, Simpleview’s design director, who created a…

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Dynamic content: the future is now

Dynamically generated, personalized content has become so ubiquitous that it often hides in plain sight. While the maximum overdrive future state of this marketing technology, so famously depicted in the 2002 film “Minority Report,” has yet to materialize, the current state is so intelligent it…

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