The holiday season starts earlier and earlier every year, and each year we must make an important decision: to be or not to be a Grinch. Fortunately for destination marketing organizations (DMOs), their decision is easy. Embracing the holidays and celebrating all things jolly and bright draws in festive travelers and entertains Christmas-fanatic locals. It’s a no-brainer, right? 

Seasonal events like parades, Christmas light sightings, food and drink tours, and holiday bucket lists are some of the many ways DMOs are decking the halls this season to embrace visitors who choose to spend the season basking in the “most wonderful time of the year.” 

Whether people travel for family, work, or pleasure — showing off unique things to do and ways to ring in the new year can go a long way. And speaking of going a long way, nothing speaks louder these days than reels. 

Posting reels on social media is a great way to show off your destination’s happenings and stand out amongst the hustle and bustle of the holidays — but don’t just take our word for it. Here are 10 DMOs who posted holiday reels that made us want to visit.

Want to learn more about seasonal destination marketing? Check out our latest episode of the Layover Live, “Unlocking the Magic of Seasonal Marketing.”

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