As we power forward, a look in the rearview is warranted. As the French say, “plus ça change, plus c'est la même chose!” The more it changes, the more it’s the same thing. Two years ago now, in March 2020, the travel industry was hit by a crisis the likes of which we have never seen before. In the…
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Simpleview has signed up to the Ecologi carbon-offsetting programme in order to reduce our carbon footprint and do our bit to protect the planet. The programme complements Simpleview’s existing efforts to become more sustainable and environmentally friendly: The majority of training is delivered…
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As managing director of 2Synergize, LLC, a Simpleview consulting company, Christine “Shimo” Shimasaki helps Destination Marketing Organizations (DMOs) and Convention and Visitor Bureaus (CVBs) create competitive advantages in the meetings market. In this video, Shimo speaks to the importance of…
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