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Category: Stakeholder & Community

Griffith Park Los Angeles

How Los Angeles Tourism's popular logo offers fundraising opportunity for local cause

By Eileen Connell on May. 23, 2022

When the Los Angeles Tourism & Convention Board reimagined its logo in 2021 for the first time in a decade, it infused the new look with a bit of nostalgia. The destination marketing organization (DMO) opted for a timeless feel, with a design that a Los Angeles Times columnist called “a logo that is…

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Future of Tourism Season 3 Episode 9

How the desire for immersive experiences drives today's travelers

By David Peacock on May. 12, 2022

Tourism done well is the authentic sharing of people, places, and culture in a sustainable and regenerative framework. It creates deep connections between people, elevates our common connections as human beings, and awakens our appreciation of different place and people. Frankly, that is the…

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Innovators & Influencers Tulsa

Innovators & Influencers: how Tulsa's remote worker program is building an engaged community

By Eileen Connell on Apr. 28, 2022

With the increase in remote work options, some destinations have tried to capitalize on peoples' ability to work from anywhere by promoting "workcations" and "bleisure" extended trips that entail a mix of work and play. However, the remote work initiative in Tulsa, Oklahoma, aims to do more than…

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FOT S3 Ep8

Staying hopeful & seeking solutions is key to sustainability successes

By David Peacock on Apr. 28, 2022

Over the course of the pandemic, so much has changed for tourism, tourists, and destinations. We’ve talked a lot in this “Future of Tourism” space about how destination organizations are at an existential crossroads. They must do everything they can to become more relevant, essential, and engaged…

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Business meeting between strategic partners

Crossover goals: how to proactively approach shortfalls in sales production

By Terri Roberts on Apr. 08, 2022

Our webinar in early 2021 that focused on crossover goals was heavily attended by the destination marketing organization (DMO) sales community and continues to be an important discussion going forward. In a recent FuturePace community workshop, we again visited using crossover goals to determine…

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Innovators & Influencers Door County

Innovators & Influencers: Destination Door County asks visitors to pledge respect to the destination

By Eileen Connell on Apr. 07, 2022

Door County is a truly special place. Its peaceful beauty and cultural heritage are what draw so many adventurous spirits to this place we call home. It is in our nature and wholesome midwestern genes to share what we love with others. With 300 miles of peninsula shoreline, Door County…

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Future of Tourism Season 3 Episode 7

CEO Jeff Katz urges DMOs to control their data to benefit destinations

By David Peacock on Mar. 31, 2022

Disruption is often described as a wave. When it comes to the wave of digital disruption, the conditions were based on previous disruptive waves, including the electrification of the world and, later, the creation and growth of computing. “The current wave of disruption is different,” said the…

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Future of Tourism S3 Ep6

The Future of Tourism welcomes Sophia Hyder Hock to Destinations International

By David Peacock on Mar. 17, 2022

For a brief moment in January and February 2022, as we seemed to be coming out of the worst of the global pandemic, it looked like we were on track for a powerful reset that would usher in a new era of global tourism. The era would include a more thoughtful, careful, valuable, and intentional…

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Mental Health Guest Blog Header Image

The struggle is real: how to impact your destination's mental health

By Lindsay Hansen on Mar. 11, 2022

Mental health and burnout. We’ve heard those terms thrown around a lot since the pandemic, so much so that it’s easy to gloss over them and keep hoping COVID-19 and its entire family leaves town. As a destination management organization (DMO), I’m sure you’re more than aware of the floodgate numbers…

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Innovators & Influencers - Gulf Coasters

Innovators & Influencers: Visit Corpus Christi innovates with mobile solution to visitor centers

By Eileen Connell on Mar. 10, 2022

Everyone loves a day at the visitor center . Scratch that — everyone loves a day at the beach. Corpus Christi is blessed with more than 100 miles of beaches, which are the heart and soul of the South Texas destination. However, the beaches' popularity convinced the Visit Corpus Christi team that it…

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