Innovators & Influencers — a destination marketing organization (DMO) or convention and visitors bureau (CVB) deserving of a spotlight and applause. This special edition of Innovators & Influencers features Visit Quad Cities and its cutting-edge online portal that helps its board of directors, partners, and staff work in harmony.
 

Video by Jeremy Kasik, videographer.

As a DMO that represents 58 communities within the region, the team at Visit Quad Cities recognized the importance of cohesive communication when it comes to board engagement. By implementing the Simpleview CRM partner portal — a web-based, one-stop shop for a DMO’s partners to access important information and collaborate seamlessly — Visit Quad Cities became known to its board of directors as an “innovative company.”

Dave Herrell headshot

I think now they're looking at us as an innovative company. I've even heard them mention to other boards that they might serve on, ‘Visit Quad Cities has this amazing platform.’ I'm proud of that because they're talking about us around the water coolers in the Quad Cities, within the framework of corporate leadership.”

Dave Herrell, President and CEO, Visit Quad Cities

With important documents, industry-based knowledge, and educational opportunities at everyone’s fingertips, the DMO can ensure its board and partners are equipped with the resources they want when they want them — strengthening the trust, transparency, and success of the organization as a whole.

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