Technology gets outdated, and when it does, tasks often take longer to complete and have a frustrating number of steps that are necessary only because of the outdated technology. Destination Queenstown found itself in just that position with its 13-year-old proprietary database system, which…
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With exquisite coastal scenery and a relaxed atmosphere, Perth in Western Australia is a vibrant city, rich in culture and commerce. After undergoing a multi-billion dollar transformation that brought new infrastructure, a new stadium, a redeveloped waterfront entertainment district, and 4,000 new…
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The to-do list, in some form or another, is the cornerstone of modern productivity. That's why Simpleview CMS features not one but two! If you're new to Simpleview CMS or want a quick refresher, here's how the Action Items dashlet and CMS Tasks feature help keep teams on track. Action Items…
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"For every minute spent organizing, an hour is earned." Ben Franklin Because the tourism industry is in a state of reemergence and adaptation, now is an optimal time to prioritize your organizational strategy for your Simpleview CMS. Using tags and categories according to best practices can…
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In our increasingly global industry, it’s essential for destination marketing organizations (DMOs) to understand that not all visitors to their websites and communities speak the destination’s primary language. In some US destinations, as many as 1 out of every 10 website visitors is…
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While COVID-19 has indisputably disrupted many industries this summer, one of the hardest-hit was the restaurant industry. With statewide shutdowns and policies banning indoor dining, local eateries have been among the most financially impacted businesses during the pandemic. This summer, the team…
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The CMS team has been very busy this year. In fact, this spring we were able to notch 23 launches in just 20 weeks, including terrific partnerships with destinations like Quintana Roo (our first Mexican site launch!), Wild Horse Pass, Destin-Fort Walton Beach, The Fresno Convention Center and Visit…
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We continue to see destination marketing organizations (DMOs) ramping up their creativity to prepare for recovery at the other side of this pandemic. Specifically, many DMO websites are adding community resources, businesses updates with regard to closures and changes in hours, and event listings…
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As DMOs rapidly align their websites to the ever-evolving COVID-19 situation, we’re working in lockstep to make sure that each and every Simpleview client has the tools they need to utilize their CMS for making changes. There are three key areas that we are seeing clients use the CMS as the…
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In August, New Orleans’ COOLinary restaurant month celebrated its 15th anniversary with more than 100 participating restaurants offering visitors brunch, lunch and dinner options. Supporting this month-long event was an entire microsite dedicated to showcasing the restaurants, events and offers…
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