What Our Partnership Means For You

Act-On + Simpleview

Simpleview Marketing Automation, powered by Act-On, offers the ideal channel for DMOs to take advantage of Act-On marketing automation services at a price point that is unmatched in the industry. Partnering with Act-On gives Simpleview’s DMO clients access to best-of-breed lead-to-revenue management (L2RM) tools designed to help DMO teams boost awareness of their destination, generate more qualified leads, increase local business engagement, and drive greater leisure travel demand.

Our Marketing Automation Partner

About Act-On

Act-On Software is a marketing automation provider responsible for delivering innovation that enables marketers to create Adaptive Journeys™ using customer behaviors, preferences and data to intelligently guide engagement strategies.

Product | Act-On Marketing Automation

Act-On Simpleguide

Simpleview Marketing Automation Powered by Act-On

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Traverse City Case Study

Let numbers do the talkin’: how Traverse City Tourism increased email open rates by 583%

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5 tips for creating an automated member awareness campaign

  • 5 minute read

Welcome to the third installment of our blog series on marketing automation for destination marketing organizations (DMOs). We started the series by talking about how impactful a welcome email is when a visitor signs up for your newsletter. In our last blog, we walked through putting together a…

5 tips for creating a winning automated sales prospecting campaign

  • 5 minute read

In our last post, we gave destination marketing organizations (DMOs) tips and tricks for putting together an engaging welcome campaign for consumer subscribers. We also discussed the importance of providing them with the tools they need to learn more about a destination, make their experience…

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