Act-On Software is a marketing automation provider responsible for delivering innovation that enables marketers to create Adaptive Journeys™ using customer behaviors, preferences and data to intelligently guide engagement strategies.
Product | Act-On Marketing AutomationLet numbers do the talkin’: how Traverse City Tourism increased email open rates by 583%
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As a destination marketing organization (DMO), you know the importance of attracting visitors to your destination. Email marketing is a powerful tool that can help you achieve this goal. While building a large subscriber list might seem like a significant achievement, it’s not just about quantity…
Welcome to the third installment of our blog series on marketing automation for destination marketing organizations (DMOs). We started the series by talking about how impactful a welcome email is when a visitor signs up for your newsletter. In our last blog, we walked through putting together a…
Aside from enriching Hawaiʻi and its people and attracting visitors who will leave the destination better than when they arrived, Hawaiʻi Visitors & Convention Bureau (HVCB)’s promise is to support its members by providing unique, strategic benefits to help them achieve their goals. However, with…
