Apple Privacy Updates Last summer Apple announced changes to its App Store submission process requiring developers to disclose information about the data being collected by their app and whether it is used to track or link to app users. This information is presented to users in the app’s product…
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Airs Tuesday, November 6 at 11AM PST / 2PM EST We have many personalities here at Simpleview, both in terms of products and people. Despite these personalities, our people and products work together in an integrated fashion, like a well-oiled machine. Whether you have a couple of our services or…
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A couple of weeks ago, Jason Swick, Vice President of Digital Marketing, and I had the opportunity to attend Google Marketing Live. Over 2,000 digital marketers from around the world attended this three-day event held at the San Jose Convention Center. We heard about new products, upcoming betas…
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We are surrounded by words in the English language that mean the same thing. Browsing through a thesaurus, you can find synonyms for just about any word out there. Yet, often the synonyms, many of which have nuanced definitions that depend upon the context in which they are used, can change the…
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Welcome to our brand new bi-weekly blog series, "This Week’s SEM GEMS" (Google, Engines, Marketing, and Search). Each post will cover news from all over the web as it relates to Search Engine Marketing (SEM) and will help connect the information to the travel and tourism industry. Here are a few of…
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