The partnership between Simpleview and Threshold 360 empowers destination marketing organizations (DMOs) with innovative technology to effectively engage visitors, boost bookings, and enhance local partnerships. By integrating Threshold 360’s virtual tour platform with Simpleview CMS, DMOs can…
Read More
In honour of this year’s International Women’s Day, we interviewed leading women in travel and tourism to learn more about their journeys, passions, and thoughts on the future. Our recent blog highlighted some key takeaways; however, we are shining a bright Simpleview spotlight on each interview to…
Read More
To celebrate this year’s International Women’s Day, we had the privilege of speaking with influential women in the travel and tourism sector to gain insights into their experiences, passions, and visions for the future. While our latest blog shared some key highlights, we’re now putting a…
Read More
Culinary tourism is a tantalizing temptation for travelers worldwide, offering a unique way to experience a destination’s culture, history, and local flavors. From street tacos and hot dogs to fine dining with wine pairings — food plays an essential role in defining the character of a destination…
Read More
Sports tourism has become a key driver in the travel industry, and there is a new MVP on the team: youth sporting events. Regarding the steady popularity of youth sports in the U.S., JerseyWatch reported that: 60 million children are registered to play youth sports. 54% of high school students play…
Read More
Springtime brings nature to life; the bees are buzzing, the birds are chirping, and in many regions, vibrant blooms are painting our favorite landscapes in stunning hues. After braving the dreary and grey months of winter, travelers are ready to frolic through fields of color. That’s where your…
Read More
This year’s International Women’s Day theme is “Accelerate Action” — identifying how we can continue to drive forward gender equality. We work in an industry that is strengthened by the women who lead and shape it. In support of this year’s theme, we spoke to leading ladies in travel to learn more…
Read More
Family-friendly vacations have always been a cornerstone of the tourism industry, but a new and niche type of traveler is shaping the future of this market: multi-generational families seeking nostalgic experiences. This trend is rapidly gaining traction, and destination marketing organizations…
Read More
The nominees have been announced, the red carpet has been unrolled, and that can only mean one thing: The Oscars are almost upon us. We can’t give you a steer on this year’s winners, but we can tell you that screen tourism remains an enduring force within the travel industry. With the power to…
Read More
We all love bells and whistles, and wouldn’t we all love an extravagantly gorgeous and creative hero video at the top of our destination marketing organization’s homepage? Resist the temptation to complicate your hero video, advises Travis Yewell, Simpleview’s design director, who created a…
Read More
