PR for DMOs
A guide to writing effective press releases
"Bandwidth. Staffing shortages. Other priorities. We hear you loud and clear.
Destination marketing organizations (DMOs) of all sizes often approach their public relations (PR) efforts with similar mindsets: who has the time?
PR can be a tricky to-do on your endless list of tasks. Crafting the right message to give to the right media at the right moment takes a bit of finesse that your team might not have time for.
We’ve compiled some tips, tricks, and a template to help jump-start your PR endeavors.
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