The 2026 World Cup will put destinations across North America on a global stage, bringing millions of visitors and an influx of opportunities for local businesses, partners, and community organizations. Is your destination ready to help them shine?
Explore how DMOs can lead the way in preparing stakeholders for the surge in demand. From optimizing your Extranet to strengthening communication plans and digital readiness — you’ll gain practical steps to ensure your community is set up for success.
Watch as we outline strategies to help your partners capture attention, maximize impact, and create lasting benefits long after the final whistle.
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