5 Questions to Ask When Setting Up a DAM

Although the job of a Digital Asset Management (DAM) system is to make your life easier, the initial setup can seem a bit daunting. With so many files and so little time, how is it possible to get it done? We’ve put together a list of questions to ask yourself when setting up your DAM in order to…

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Gastronomy Tourism Trends for DMOs

International cuisine is one of the main reasons why travellers choose a destination. As part of the cultural experience, it allows them to understand the essence of a city or town using all five senses. With a spectacular local meal, you can breathe in the fragrant smell of native herbs and spices…

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Top Tips for Travel Photography

Travel photography has changed drastically over the past few decades. Long gone are the days of film and dark rooms and here now are endless options for software and digital technology to take, edit and store our best pictures. Moreover, smartphone advancements have allowed the light-traveller to…

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2019 Travel Trends and Statistics for DMOs

A new year has arrived and we are already seeing destination marketing and travel and tourism predictions that point to an exciting year of AI, micro-trips, micro-moments, mobile dominance and more. For those looking to get the scoop on what to expect in the industry during 2019, look no further…

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Why DMOs Should Sell Bleisure Travel

What Is Bleisure Travel? It’s not uncommon: tacking on some leisure activities during your business trip—but this type of travel now has its own designation: bleisure travel. If you haven’t connected the dots, ‘bleisure’ is a portmanteau of the words ‘business’ and ‘leisure,’ and is defined as…

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Visit Santa Barbara Averts Crisis Thanks to Barberstock

If a crisis situation arose in your destination tomorrow, would you be ready? We highlight how Visit Santa Barbara, with the help of Barberstock’s Digital Asset Management (DAM) services, changed public perception and helped tourism flourish again in the aftermath of a devastating wildfire and…

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