Summit 2017 - Web, What's New?

Did You Miss Out on the Latest CMS Updates? We'd never let that happen! If you missed the CMS - Web What's New session at Summit 2017, we've got to get you caught up! You could be missing out on: Updated CMS functionality that'll make your job easier. Content personalization options aimed at…

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Summit 2017 - CRM, What's New?

We hear it from our CRM users every Summit: "I'm here to find out what's new with the CRM. There's always something new." We know DMOs work hard, often with small teams chasing big goals. That's why we're continually working to keep your CRM intuitive to DMO workflow requirements and leading the way…

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Summit 2017 - Opening Session Recap

SimpleNew I heard the music as I approached the Tucson Ballroom with my laptop and Starbucks. It was loud and energizing ... but I'm pretty sure it was too early for strobe lights, even in the darkened room. (Just sayin, Party People.) To be fair, maybe I just hadn't had enough coffee yet. I…

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Destination Revenue Increases Through Direct Bookings

Like hotels, destinations increase revenue when they promote direct bookings. A report from SiteMinder found hotel's average stay revenue from direct bookings are 76.5% higher than OTAs and other 3rd party booking channels ($600 vs $340). Check out the report here. Data was collected over a period of…

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JackRabbit Systems: 2016 Booking Behavior Data

We've all got data, Insight › Direct can show you how to use it. QUESTION: What happens when a consumer books direct with a lodging property? ANSWER: Consumers have higher levels of purchasing confidence, a better customer service experience, spend more on their stay and are more likely to become a…

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Study Shows Consumers Prefer to Book Direct

Destinations strive to provide the best experience for their visitors and hotels, which includes the best possible booking experience. When the decision comes down to booking through an OTA (booking.com, Travelocity, Expedia) or directly with a lodging property, research from Koddi is clear:…

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Simpleview Thanks DMOs During National Travel & Tourism Week

May 7-13 is the 34th annual recognition of National Travel and Tourism Week, which unites communities across the country to celebrate what travel means to American jobs, economic growth, and personal well-being. So we at Simpleview would like to take a moment to thank not only the hundreds of…

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