Check it Out: The Latest Trends from Industry Leaders

Celebrating Greater Fort Lauderdale's Sunny TV Launch This December one of our clients turned it on and turned up the volume on an innovative idea just in time to ring in a destined-to-be-successful New Year. Greater Fort Lauderdale Convention & Visitors Bureau introduced a pioneering interactive…

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Product Spotlight: Custom Interstitial

JackRabbit now offers the opportunity to customize the interstitial that counts down the transition between your results page and the property's website. The interstitial can feature just about anything, including: Visitor guide requests to capture contact information Destination promotions, like…

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Science says, "Take a vacation!"

When I was in college a friend asked me to describe the perfect day. "I wake up, look out the window of my hotel room. Turn to my wife, and ask, 'So love, where do you want to go today?'" "And if you have kids?" "I wake up, look out the window of my hotel room. Turn to my kids, and ask, 'So kids, where…

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DMAI Provides Memorable Experience

Account Manager Andrew McLeod chose to attend a large and well-known industry conference with his PED, the Destination Marketing Association International annual convention. The DMAI Annual is a top informational and networking event for destination marketing and management professionals, featuring…

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Tucson-Local Chosen "Dine Around" Options

If you're attending Summit 2017, you probably already know it's the last time our growing user conference will be hosted in our hometown of Tucson. So on Dine Around evening, don't miss your opportunity to experience downtown Tucson like a local. Tuesday evening, April 4th is the chance for Summit…

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2017 Destination Marketing Trends & Predictions (Part 2)

In part one of our 2017 Destination Marketing Trends & Predictions blog series, we discussed the rise of big data and virtual reality in travel and tourism for the coming year. Part 2 unveils several other strategies gaining traction, such as last-chance tourism, pared-down destination experiences…

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Case Study: Visit Eau Claire

Visit Eau Claire has been a valued Simpleview CRM customer since 2008. Back then, the DMO team admits that they were still learning about certain technology-based products on the market, especially Customer Relationship Management (CRM) systems. So they paid attention to top destinations, and…

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Case Study: Innovation Norway

The Innovation Norway website is a model example of how Simpleview's integrated solutions carry out core destination marketing functions on an enormous scale. Innovation Norway, the Norwegian government's primary instrument for empowering Norwegian enterprises and industry, selected Simpleview as…

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