Together, Simpleview and Granicus will serve more than 7,000 organizations worldwide with a workforce of approximately 2,000 employees. Together, the companies now have the ability to reach and engage with more than 400 million current and future residents, visitors, and businesses to create connected communities that support places where individuals want to visit, meet, live, work, play and invest.

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Simpleview EMEA Summit 2024: highlights from Bristol

  • 3 minute read

From 10th-12th September, the stars of the travel industry sparkled at the Simpleview EMEA Summit in Bristol. But if you missed your chance to walk the red carpet, here’s a round-up of the event, plus highlights from some of our attendees to give you a taste of what you can expect at our 2025 event…

A little taste, a sense of place: flavour tourism mapped out

  • 5 minute read

There’s no better way to explore a place than through its food. With every bite, a destination slowly reveals itself through layer upon layer of smell, taste, and texture, a fusion of senses that offers travellers a deeper, more intimate way of experiencing their surroundings. Food and travel are a…

Capturing creativity: the many benefits of traveling to see public art

  • 5 minute read

In summer, the warmth of the season teases us out of our homes and into the fresh air. With our bodies free to roam and explore at will, it’s natural that our minds and imaginations soon follow. In these balmier months, works of public art — be they permanent statues and landmarks or temporary…

The Unwritten ROI of attending industry conferences

  • 4 minute read

As we finalise the agenda and get ready to share more details about this year’s Simpleview EMEA Summit I have been reflecting on my time as a destination marketer, and how industry conferences like this provide opportunities to develop not only your own knowledge and network, but that of wider…

What’s in a game? Why sports tourism matters

  • 4 minute read

Here we are in another Olympic year. With eyes turning to Paris for the Games of the XXXIII Olympiad, now is exactly the right time to explore how major sporting events — and the masses of fans they attract — play a major role in driving tourism within destinations across Europe. With the arrival of…

Pride in place: how destinations can steer clear of rainbow washing

  • 4 minute read

The arrival of June heralds the start of Pride Month. As celebrations unfold around the globe, we offer some tips on how destinations can do their utmost to be an active ally of this community and present some real-world examples of destinations who are giving their true and authentic support to…

The Bridgerton benefit: film tourism in action

  • 3 minute read

The blooms of summer are upon us, dear reader, and with the haze of heat and sunshine, desire is naturally on the rise. Excited eyes will rove, followed soon by heart and body. We have been proffered a delectable morsel — a fresh season, another tantalising glimpse into the lives of the storied…

 




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