Our Destination Management System (DMS) provides a complete set of tourism management, promotion, and fulfilment tools with product, business, and visitor databases at its foundation. This enables you to promote your destination through any number of different platforms — including web, digital, call centres, kiosks, and smart devices — providing your visitor with detailed, real-time information at multiple locations.

Get in touch



Information Management – Your central place for all your tourism data – our Information Management module gives you access to rich accurate data that highlights availability for all known tourism provider stock through our Product Management System. Highly sophisticated, you will have total control over how information is published to the world.

Enquiry Management – Intuitive and easy to use this module is primarily used by call centres and Tourist Information Centres to manage calls, bookings, and information requests.

Visitor CRM – Smart, effective, and dynamic management of your consumer data.

Business CRM – Clever management module for your DMO business contacts with feature rich facilities.

Management Reporting – Intuitive and practical reports available at your fingertips. Turning raw data into vital information that can be fed directly into your marketing plans.

Additional Extras In addition to the core modules we have developed a range of additional modules that allow enhanced functionality to suit your needs and further streamlining of marketing activity and management.
These include:
Banner Ad Management
Events Submission module

Cave Hill Country Park in Northern Ireland

Since signing up to Simpleview in 2020, Tourism NI has been extremely happy with the Simpleview team’s support and their ability to offer seamless integration and customisation with our existing platforms and interfaces. Collaboration is a strategic priority for Tourism NI and Simpleview has played an integral part in helping us achieve this goal with our key partners and tourism providers across the destination. The Destination Management System platform is easy to use, easy to navigate and allows all partners to seamlessly work together, ensuring all tourism information is accurate and provided efficiently”.

Bernie Haughian, Product Database Officer, Tourism Northern Ireland

Talk to Us

We know tourism and would love to discuss your requirements.

Learn more