Business Intelligence: Storytelling with Data

Once your DMO has begun collecting and combining data, you need to do something with it. Your data can be a gold mine of useful information or a black hole of endless numbers and reports. Value comes in turning that data into meaningful and actionable insights. Numbers have an important story to tell, and the business intelligence team can help tell that story.

  • Destination Dashboards: Data visualization is one of the best ways to tell your story, and clearly communicate relevancy and accountability. Visually present your data in almost any way you want-from bar graphs to pie charts-all in a comprehensive, easy-to-view dashboard.
  • Detailed Reporting: The Simpleview Digital Marketing team can provide custom reporting based on your specific website performance metrics and needs: SEM, SEO, content marketing, paid media, CRO, social media, and more.
  • Custom Analytics and Tracking: Are you tracking everything that needs to be tracked? Are you using Google Tag Manager? Our experienced Analytics Development team can assist with any and all custom tracking needs.