"Life is not to be defined by one moment we live through, but how we deal with the moments to come."
- Michele Barnes

Michele Barnes

Senior CRO Analyst

Michele began her adventure at Simpleview after 6 years in the hospitality industry. As part of Simpleview's digital marketing team she has gained experience and knowledge in SEO, Paid Media, conversion rate optimization (CRO), and more areas of the martech stack. As a CRO Analyst, Michele helps deliver customer success by analyzing and implementing growth driven website strategies for DMOs. She is also responsible for guiding the strategic success of clients' Conversion Rate Optimization and UX consulting engagement, while providing leadership and experience in helping to architect the ideal site experience.

Michele Barnes is a road warrior and traveler extraordinaire. In addition to her love of exploring new and exciting destinations, Michele also has a special place in her heart for Disneyland — she is a former Disney Intern, after all! Regardless of the destination, one of her favorite people to travel with is her mother.

Simply Put:
  • Loves the Mouse (Disney)
  • U of A Wildcat Alumnus
  • Enthusiastic Traveler and Adventurer
Simple Pleasures