Grand Rapids, Michigan is a city filled with the spirit of innovation. The website design was an opportunity to go fully responsive and integrate elements of the successful 2013 microsite, GR City Twist. The Experience Grand Rapids team was a driving force behind our Related Content Module and wanted to fully disperse it throughout the site. The Simpleview crew went on-site for a Destination Immersion during the city's ArtPrize week to fully experience the city at its peak creative setting.
Our trip to Grand Rapids brought to light how modern the city is! Even with the chilly climate, our team wandered the city looking at art, tasting local beers and seeing the sites so characteristic of this midwestern destination.
What a perfect time of year for immersion, when the city is bursting at the seams with art during ArtPrize!
Diving in deeper, we wanted to show you an up-close view of the neighborhoods search via map view. You can click around on the different areas and it will take you to the landing page associated with that neighborhood. Its a great visual way to explore Grand Rapids and get the most out of your trip.
The Neighborhood List View is another way to showcase the different areas with a more information-heavy approach. You can read about all eight locations in this view as you scroll through the widget, giving the user much more detail before clicking through to the final page.