Join the waitlist for Simpleview’s Digital Maturity Model

In today's landscape, an organization must quickly respond to the developments and shifting technology trends to create digital value. Digital maturity is a way to understand your ability to adapt to evolving technology. But looking through a destination marketing lens, a DMO’s level of digital maturity is also impacted by 6 key factors:

  • Adaptability

  • The organization

  • Marketing sophistication

  • Human capital
  • Data strategy

  • Automation

These indicators are measured through a digital maturity model that helps drive outcomes that fuel growth. A digital maturity model is a framework to assess and understand how prepared an organization is today in order to build a roadmap to reach its goals, plan for growth, and better measure success in the future.

We're building the Simpleview Digital Maturity Model specifically to help DMOs:

  • Better understand and compare how their destination benchmarks against peers over time regarding digital preparedness

  • Be more strategic and prescriptive while ensuring teams are more aligned with overall objectives and goals

We expect to launch the Simpleview Digital Maturity Model sometime in May. More information is coming soon. In the meantime, fill out this form to be the first to know when your ticket to transformation is ready.