It's no secret how powerful and important email marketing is. Did you know, however, that implementing marketing automation can dramatically increase the effectiveness of the email marketing strategy your DMO already has in place?
Join Christopher Rolls, marketing automation specialist at Simpleview, and Karen Casey, senior manager of channel enablement and marketing with Act-On, next Tuesday, June 18, as they highlight the differences between email marketing and marketing automation. After an overview of these two concepts, they'll highlight five key indicators that illustrate you may have outgrown your email service provider. The webinar will conclude with a discussion of the future of marketing automation and your questions.
Attend this training to:
- Identify the differences between email marketing and marketing automation.
- Learn the various components that make up marketing automation.
- Understand how marketing automation cuts through the digital noise and helps you achieve personalization with your audiences.
We look forward to seeing you on the 18th!
