What do Paul Simon, Allen Ginsberg, Queen Latifah and Shaquille O'Neal have in common? They're all from Newark, New Jersey!

The Greater Newark Convention and Visitor Bureau is the official destination marketing organization for the cities of Newark and Elizabeth, New Jersey. The area is known for its cultural mystique, proximity to The City, and they now have an updated website to better highlight what Newark has to offer!

The GNCVB chose a Pinterest-esq look for their new website, using imagery to call out current and upcoming events, media stories, and ways to book visitor stays via aRes.

As they say, content is king... and Bruce Springsteen is "The Boss". The GNCVB uses celebrity interviews to suggest some Brick Town To-Dos that compel visitors to patron specific restaurants, venues, stores and more.

And keeping with the updated and user friendly design, the social media platforms are easily found and viewed on the homepage.

Get inspired by the new GNCVB website and remember - that's what I'm talkin bout!