Watch this on-demand webinar with Visit Belfast and You. Smart. Thing where we delve into the hot topic of sustainability for destinations, and how to maximise impact, whilst influencing positive visitor behaviours through travel planning.

Hear first-hand how Visit Belfast approach sustainable messaging, and the impacts that they have seen through utilising travel planning messaging for visitors to shift mindsets and behaviours.

Key takeaways for viewers:

  • Practical strategies for managing visitor movement in destination
  • Insights into how sustainable transport planning can enhance visitor experiences and reduce environmental impact
  • The role of technology in creating efficient and eco-friendly transport solutions that capture and respond to visitor travel data
  • Inspiration from Belfast’s success story to apply to their own destinations

Watch on demand