TUCSON, Ariz. (Oct. 15, 2012) - Simpleview, a leader in the tourism industry that provides interactive marketing tools and services to destination marketing organizations (DMOs), has been named to the Inc. 5000 list - a ranking of the fastest growing private companies in the United States. The 2012 version of this list marks the sixth consecutive year that the company has been included.
Simpleview ranked 2,161 overall and 10th in the Travel Companies category. The Arizona-based company is also included in Inc.'s Honor Roll - a select group of companies that have made the Inc. 5000 list every year since its creation in 2007.
"I am proud to continually employ the brightest staff members with high-tech and tourism expertise to work at our headquarters in Tucson - the city where I grew up," said Ryan George, CEO of Simpleview.
George said he plans to sustain the company's growth pattern through several employee-focused initiatives. These include a personal education dividend that was added this year, which allows each staff member to invest $2,500 from the company into professional development training and higher education courses. Simpleview continues to offer 15 days of PTO, retirement accounts with matching funds and a fully stocked kitchen.
Bill Simpson, who is Simpleview's Chief Technology Officer, also cites the company's focus on research and development as a key growth factor, which has spurred inventions and innovations from every department at the company. This includes integrating an event impact calculator from Destination Marketing Association International (DMAI) to help DMOs accurately quantify an event's impact in terms of direct expenditures, taxes, employment and wages.
"The technology field is moving at such a rapid pace and we know it's important to develop the products our clients need to stay ahead of their competitors, while attracting visitors to their destinations and building relationships with their partner businesses," said Simpson.
Other products of note include Map Publisher, which allows DMOs to develop customized maps for visitors to find key businesses or locations in a destination, and Mobile CMS - a new way to instantly create new pages and preview website layouts for mobile device use.
Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, can be found at www.inc.com/5000.
Simpleview helps destination marketing organizations (DMOs) succeed on every front, from convention sales to tourism marketing and day-to-day operations. The company offers integrated products and services, including the industry's most advanced customer relationship management (CRM) and content management system (CMS) platforms, powerful forecasting and reporting tools, dynamic websites, sites for mobile web, search engine optimization and interactive marketing. Founded in 1991, Simpleview employs more than 100 people with offices in Arizona, Texas, Minnesota and California who serve more than 200 domestic and international DMOs. For more information, visit www.simpleviewinc.com.
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