FOR IMMEDIATE RELEASE
TUCSON, Ariz. (June 30, 2016) - Simpleview, the world's leading provider of websites and search marketing for travel and tourism, announced this week the launch of a digital asset management integration for the Simpleview CMS platform. Expected late summer, the new integration will grant CMS users the ability to import Barberstock asset libraries into the content management system for use within their websites.
Barberstock, a rapidly growing digital asset management (DAM) platform devoted to destination marketers and tourism, was the natural choice for the integration based on overwhelming client feedback. "Barberstock enthusiastically partnered with Simpleview to bring us a highly customized API," noted Eric Rankin, VP of Product Development at Simpleview. "Our teams collaborated on both sides to design and build a product integration that would fit the specific needs of our mutual customers and continue to foster the relationship between our products."
The Barberstock integration leverages an added layer of security via approved media partner contributions. With this, clients can designate outside users with defined permissions to contribute to their Barberstock DAM. This component is vital to any customers with high asset production and development that utilizes outside vendors and sources.
Dedicated to the voice of the customer, Simpleview continues to work with partners and advisors to expand upon the Simpleview CMS platform and provide the best possible web experience for destination marketers.
Simpleview is the travel and tourism industry's leading provider of CRM, CMS, website design, search marketing, revenue generation, and mobile technologies for destination marketing organizations (DMOs). The company employs 185+ staff and works with 395 customers in North America and around the world, including destinations like Paducah, KY (population 25,018), the country of Norway and 16 of the top-20 U.S. cities.
Barberstock Systems is a digital asset management (DAM) solution built exclusively for Travel & Tourism professionals. This cloud-based, Software as a Service (Saas) platform will store, organize, manage and distribute any digital file including photos, videos, logos and documents. With close to 100 DMOs and CVBs currently using this solution to manage their content libraries, Barberstock is the leading DAM within Travel & Tourism and is dedicated to continuously developing new features to simplify the life of today's Tourism Marketers.
Cara Frank, VP of Marketing at Simpleview