Located on Cornwall's Atlantic Coast, the beloved seaside resort of Newquay is the U.K.’s unofficial surf capital and one of the top ten coastal destinations in the country.
Now, after a successful partnership with New Mind | tellUs, now Simpleview, they also have a website that glimmers along with their shorelines.
While Simpleview and Visit Newquay have partnered since 2012, helping to grow Newquay’s traffic more than 230 percent between 2012 and 2015, the subsequent efforts to revitalize their website enabled Newquay to continue to flourish as a top tourism destination. With the website redesign, they aimed to achieve a more responsive user experience that featured all of the functionality that today's visitor demands. The Simpleview team was more than up for that challenge.
The team was able to deliver a high impact design which utilized bold and vibrant imagery to reflect the beauty and diversity of the destination. Newquay and the surrounding area boasts 12 golden beaches, is part of the 630 miles of the South West Coast Path and has a fascinating history, thriving towns and villages and an abundance of hidden gems, all of which now sit within the rich visual context of the new site.
The site also now represents an attractive proposition to Newquay's tourism providers, offering an unrivalled range of flexible opportunities to highlight their businesses in the Accommodation, Food and Drink and What's On sections.
The team at Visit Newquay expressed abundantly positive feedback on the redesign process. As Susan Deakin, manager of the Visit Newquay Tourist Information Centre, shared, "Everyone at Visit Newquay has enjoyed working with the team at Simpleview. This is the second time we have worked together. We found the staff to be very helpful, making the new website build hassle free with their friendly professional approach.”
“We are really pleased with the new website,” she said. “Our aim was for the site to look clean and user friendly. I feel it has achieved both. We think the larger images showcase Newquay to its full potential."