Book › Direct 2021 by the numbers: partners report rebound in bookings

A steady return to travel was seen throughout 2021 as Book › Direct and our partners report numbers rebounding close to 2019 numbers.

Book › Direct gives destination management organizations (DMOs) the ability to showcase a relevant and curated list of lodging and experiences and allows website visitors to book directly with brands they trust. The DMO captures hard data to show lodging partners the qualified leads being driven through the DMOs digital efforts to their websites. View this case study from Experience Columbia SC to see how switching to Book › Direct resulted in a 50% increase in property listing engagement and generated an estimated seven times more booking revenue than third-party conversions for the DMO.

Below are some highlights of Book › Direct activity during 2021.

Book › Direct 2021 Numbers

Want to learn how your destination can be a part of the 2022 results?
Schedule a Book › Direct demo today!

Author

Ann Stuckey

Author

Ann Stuckey

Ann is the Director of Marketing Operations at Simpleview. She has spent the majority of her marketing career in the Travel and Tourism industry, previously working for Travel Leaders and Visit Milwaukee. Some of her specializations include website content management, digital marketing, partner relationships and negotiations, promotional marketing, and social media.

Want to learn how your destination can be a part of the 2022 results? Schedule a Book › Direct demo today!

Ann Stuckey

Ann Stuckey

Want to learn how your destination can be a part of the 2022 results?
Schedule a Book › Direct demo today!