Join us for this informative, on-demand webinar where we’ll discuss and discover the economic value that accessible tourism has to offer for destinations. This panel discussion will focus on the many benefits that accessible tourism has to offer for destinations. Joined by Accessibility Award…
Read More
A picture tells a thousand words, and great imagery can help destinations like yours attract more visitors. Did you know: 91% of consumers want more visual content from brands A great photo can increase traveller satisfaction and drive visitor engagement But, with great imagery comes great…
Read More
A picture is worth a thousand words and — just ahead of World Photo Day on 19 August — there’s never been a better time to celebrate the power that an image can have in capturing moments, evoking emotions, and telling stories. For destination marketers, this day serves as a reminder of just how…
Read More
Simpleview to drive Ibiza’s digital transformation with a smart, data-driven strategy. Ibiza Tourism has selected Simpleview, a Granicus company, to lead a major digital overhaul of the island’s tourism strategy. The initiative aims to modernise management, marketing, and promotion with a focus on…
Read More
Connecting, supporting, and thriving through collaboration, Visit Hull and East Yorkshire (VHEY) — the local visitor economy partnership (LVEP) that represents this diverse area — has unveiled its new business and LVEP site, a platform intended to further the region’s aims of economic growth and…
Read More
Stretching between London and Bristol, Great West Way is a touring route following 500 miles of navigable ancient pathways taking in many places — a universally appealing mix of town, country, history, and culture. While its website — built by Simpleview, a Granicus company — helps to tell the wide…
Read More
From charming medieval sites to thoroughly modern attractions, Southampton has it all. Drawing visitors from near and far, this is a destination that has something for everyone, from history and heritage to vibrant culture and cuisine. Whatever they like — whatever they seek — with launch of its new…
Read More
In today’s competitive meetings industry, leveraging data is no longer optional — it’s vital. This was the key message from our recent panel discussion, an insightful session featuring Thomas Mauch, regional director of ICCA; Sarah Fleming, managing director of SFA Connect; and Johana Davila…
Read More
A journey unto itself, life is an adventure that unfolds with the passing of years. With that thought in mind, it stands to reason that just as individuals shift and change over time so too do their travel habits. From the carefree solo adventures of youth to the memory-making holidays of a young…
Read More
Almost as certain as the return of summer (but much less welcome), recent weeks have seen the resurgence of public protests against overtourism in Italy, Spain, and Portugal. With the introduction of visitor taxes across many European cities and the ever-increasing awareness of the true cost of…
Read More
