With its game-changing enhancements, MINT+ has made fantastic strides to help you identify the best new meetings for your destination. The 140+ meetings destinations subscribing to MINT+ agree there is strength in numbers. Take a look:…
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It’s been an excellent year for destination marketing organizations (DMOs) that are subscribers to the Meetings Information Network (MINT+) database, which helps destinations prospect intelligently by using both historical data and information on future bookings. Over 140 destinations are now…
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Comic Conventions Today A stormtrooper, a Spider-Man, and a Harley Quinn walk into a bar … which means it must be Comic-Con season. The popularity of comic conventions, particularly San Diego’s, has skyrocketed since their inception in 1970. Comic-Cons offer a way to unify people of all walks of…
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Over the past year, the MINT+ cooperative database has seen significant upgrades designed to improve its value to subscribers. What started more than 100 years ago as information scribbled on sheets of paper has evolved into one of the industry’s most useful prospecting tools. When Simpleivew…
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In the famed children’s book by P.D. Eastman, Are You My Mother?, a baby bird is born while his mother is out of the nest and sets off on a frustrating exploration of trial and error, asking a variety of unfamiliar animals without success (kitten, hen, dog, cow) if they are his mother. You need…
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What Have We Been Up To? An Update on All-In Data in MINT+ The MINT+ transformation is well underway! One of the most significant changes to MINT+ is how subscribers report definite bookings and histories. At the beginning of 2021, all subscribers agreed to the electronic submission of data, with…
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This year has dealt a huge challenge to the meetings and events industry. For us, this means continuing to adapt and grow our world-class tools to use data more effectively and refine our systems for greater efficiency to help our customers during the recovery and beyond. One perfect example of this…
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As a Simpleview customer, there are two available tools that will be invaluable to your DMO as you work through the recovery period in the midst of the COVID-19 pandemic: MINT+, and the Event Impact Calculator. Putting MINT+ to Use in COVID-19 Recovery Efforts The first tool that we’re excited to…
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