How Does Book › Direct Benefit Your Site's SEO?

ANSWER: BOOK › DIRECT'S SEO-FRIENDLY IMPLEMENTATION MAKES YOUR WEBSITE CONTENT RICH & CRAWLER ENHANCED Book › Direct does more than drive direct bookings, it rewards your visitors with a speedy results page, extensive lodging content, and the live rates and availability they're looking for. Combine…

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Want to Know Where Your Customers Are Coming From?

So you want to know where your customers are coming from and how your marketing dollars are performing, but you don't know how to do that. Guess what, it's simple, just add a campaign tag to all of your outbound links to your JackRabbit Book › Direct system and we'll do the rest! A campaign tag can…

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Spotlight: Flex Your Facebook Page

With consumers spending more and more time on mobile, how can the travel industry capitalize on this shift? Will Facebook become it's own online travel agency or booking platform? As travel trend forecasts focus on Facebook's growing travel intent, one thing is clear: If DMOs aren't paying enough…

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Destination Revenue Increases Through Direct Bookings

Like hotels, destinations increase revenue when they promote direct bookings. A report from SiteMinder found hotel's average stay revenue from direct bookings are 76.5% higher than OTAs and other 3rd party booking channels ($600 vs $340). Check out the report here. Data was collected over a period of…

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JackRabbit Systems: 2016 Booking Behavior Data

We've all got data, Insight › Direct can show you how to use it. QUESTION: What happens when a consumer books direct with a lodging property? ANSWER: Consumers have higher levels of purchasing confidence, a better customer service experience, spend more on their stay and are more likely to become a…

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Study Shows Consumers Prefer to Book Direct

Destinations strive to provide the best experience for their visitors and hotels, which includes the best possible booking experience. When the decision comes down to booking through an OTA (booking.com, Travelocity, Expedia) or directly with a lodging property, research from Koddi is clear:…

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Spotlight On: JackRabbit’s Product Suite

JackRabbit Systems' expansive product suite has the options you want to customize the tools you already have. Want to learn more about our add-on engines and features? Schedule a demo with your Account Manager today! Book › Direct Add-on Engines & Features FEATURED: Teaser Widget: Attract attention to…

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