Posts by Marz Rodriguez | Simpleview Blog

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Marz Rodriguez

Marz brings over 15 years of experience to the DMO industry and lends his expertise to Simpleview as Director of Operations for the Book › Direct suite of products and services. Beyond managing operations, Marz enjoys working as Book › Direct Product Owner and contributing to marketing and supporting Book › Direct and its hundreds of clients and tens of thousands of lodging and activity partners.

An Industry Analysis of Current ADR Trends

By Marz Rodriguez on Oct. 20, 2020

As part of an ongoing effort to monitor and report the abundant amount of information we collect as a company, we decided to dive into our Book › Direct system’s database and analyze all of the average daily rate information. Knowing key metrics such as average daily rate can help you to forecast…

Going on a Sunday drive to do activities

Bring Back the Sunday Drive and Promote Local Activities

By Marz Rodriguez on Jul. 20, 2020

I miss those long Sunday drives that ended with cheese and crackers. I didn’t realize it at the time, but my middle-class parents (both teachers) loved charcuterie. We didn’t call it that, of course, and it hardly was. We didn’t have fancy assorted crackers, green olives stuffed with garlic, fig…