Eileen Connell 2021
Eileen Connell

Eileen Connell is a Content Specialist for Simpleview. In her writing and editing role, she creates and shapes compelling content about destination marketing organizations (DMOs), the tourism industry, and Simpleview's products and services. 

Shimo says: it’s all about relationships

In this video, Christine “Shimo” Shimasaki discusses the need for sales professionals to assess where they can be most helpful to planners and how doing customer research is critical — as is demonstrating to planners that they’ve done their homework and understand their needs. Shimasaki is the…

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'Professor Shimo' talks about the Sales Data Connection

In this two-part video, “In Session … With Professor Shimo,” Christine “Shimo” Shimasaki discusses stakeholder perception of DMO sales strategies. Do sales goals actually influence the right sales behavior? The details are in your data. Watch these videos to help your DMO use data to become better…

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10 impressive ways your sales peers maximize MINT+

The most successful sales professionals use every available tool to garner lead prospects and research competitors. The enhanced MINT+ is one resource for meetings and event salespeople at destination marketing organizations (DMOs). Our recent webinar, “10 Impressive Ways Your Sales Peers Maximize…

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7 ways Eventsforce can help your DMO with events

Read time 3 min — With the RSVP module reaching the end of its lifecycle, destination marketing organizations (DMOs) will likely be pleased with the events management solution Simpleview offers — because it offers everything needed to produce quality events easily. Simpleview acquired Eventsforce…

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6 helpful CRM reports for DMO meetings sales teams

There’s no such thing as too much information for destination sales teams, and since launching Simpleview’s Insights Hub, destination marketing organizations (DMOs) have had access to unique insights and trends to help plan, pivot, and make important decisions. In this recent video, Christine…

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A grand new website for Experience Grand Rapids

After much planning and consideration, the team at Experience Grand Rapids was ready to build its dream website with a clear vision for what it wanted: Not just a mobile-friendly design, but a mobile-first design To showcase photography and site content To deliver a better user experience The…

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