Picture this: You’re enjoying a much-needed vacation in sunny Palm Springs. You've decided to spend the afternoon at the pool, soaking in the sun and enjoying tropical drinks from the poolside bar. You want to capture the moment, so you hand your phone over to a friend to snap the perfect…
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As the modern workplace continues to evolve, the typical employee benefits package has become deluged with exciting perks and flexible work options. Among the free snacks and unlimited PTO benefits, an increasingly popular offering is Summer Fridays. Common on the East Coast, Summer Fridays is the…
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A destination's visual identity is integral to the success of a destination marketing organization (DMO). The colors, fonts and symbols used are representative of the experience that a potential visitor can expect from a given destination. A modern, fresh look might be symbolic of a bustling city…
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Pride Month, a commemoration of the Stonewall Riots, is a month-long celebration of the LGBTQ+ community. Every June, cities across the U.S. host a plethora of pride events, from parades to festivals, to showcase their dedication to inclusivity in their destination. As Pride Month comes to a…
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As more and more destination marketing organizations begin to work towards total inclusivity, one area that is often overlooked is digital accessibility. That is, ensuring that your digital content is fully accessible to people of all abilities, including those with visual, auditory and cognitive…
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Congratulations are in order for several Simpleview clients who were recognized for their outstanding websites during the Spring award season. The Hermes Creative Awards recognize excellence in marketing and communications, with hundreds of entries from all over the world. Our winners were honored…
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Once a year, hundreds of tourism industry professionals gather in sunny Arizona to connect, learn and be inspired. With hundreds of hours of educational sessions, three motivational keynote speakers and unprecedented networking opportunities, the Simpleview Summit draws DMO professionals from all…
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As your plane touches down at Phoenix Sky Harbor International later this week, we’re putting the finishing touches on another successful Simpleview Summit. In order to help you get the most out of your Summit experience, we’ve put together a list of our top 10 tips for you. Download the Summit…
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From the weather to the scenery, there are a lot of things to love about Phoenix. A lesser-known fact about the desert capital? It’s a foodie paradise! That’s why you have Tuesday evening at next month's Summit to explore Phoenix and all of its culinary offerings. And since Summit is taking place in…
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As destinations across the country prepare to celebrate National Travel & Tourism Week, they’re asking themselves one question: W hy does travel matter? As the theme of this year’s week-long celebration, “Travel Matters” highlights the many ways the tourism industry contributes to American jobs…
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