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Posts from: December 2018

Upcoming Webinar | Introducing Simpleview's Certification Course for CMS

By Stacie Jordan on Dec. 05, 2018

Airs Tuesday, December 11 @ 11AM PST / 2PM EST Simpleview's CMS Certification program is here! You may think that your destination’s most important digital marketing tool is your website, but tools (even great ones like the Simpleview CMS) are only as good as their users. Content management…

Revisiting Failed CRO Tests: Why Did My Test Fail?

By Hannah Mullenbach on Dec. 04, 2018

Whether you’re new to A/B testing or you’re a seasoned marketer who has run hundreds of tests over the years, the one CRO-related experience that everyone can relate to is a failed A/B test. It’s the nature of the game, with marketers normally winning only one out of three tests. While A/B testing…