Situation The Grapevine Convention & Visitors Bureau acts as the promotional arm of the City of Grapevine, Texas, and is responsible for actively selling, marketing and publicizing Grapevine globally. The bureau promotes the city's hotels, meeting facilities, historic attractions, events, dining…
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Situation Huntington Beach is located in Orange County, California, and is known as "Surf City USA" for its ten-miles of beaches and laid-back spirit; but there is much more to the seaside paradise, including a progressive culinary scene, numerous festivals, and ideal conference facilities. The…
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Situation Visit Estes Park is the official Destination Marketing Organization for Estes Park, Colorado. Like many DMOs, the organization depends on dedicated lodging tax revenues and advertising dollars for day-to-day operations. With over 400 tourism related businesses in the area, it would have…
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Situation A mid-tier Visitor Bureau retained Simpleview to assist in their six-month brand and co-op campaigns. After establishing client goals, the challenge was to promote brand awareness and CVB partners through online media. Projected numbers were assembled and success metrics were identified as…
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Situation As a popular beach destination in the United States, the City of South Padre Island Convention & Visitors Bureau (CVB) sought to incorporate various services into its website to create a better online experience, while simultaneously increasing site revenue. Some of the CVB's goals…
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Situation NYC & Company was mired in the management of data instead of creatively marketing and selling. Multiple, disparate databases were in place within each department. This resulted in silos of information, duplicative tasks, inefficient workflow and reporting methods, among other time and…
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Situation The Omaha Convention and Visitors Bureau (CVB) agreed with our approach to develop a new website concept and began the process with our team, weaving in the latest technology with a creative flair. They specifically wanted the ability to showcase photography of their city in new ways…
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Situation The Oklahoma City Convention and Visitors Bureau (CVB) had the same website design since 2007. Their bureau's staff felt that it was beginning to show its age. Although they had made some minor revisions and content updates, the overall design and layout had remained the same for the…
Read MoreTUCSON, AZ (Jan. 21, 2014) - Innovation Norway, the Norwegian government's primary instrument for empowering Norwegian enterprises and industry, has selected Simpleview as its Visit Norway travel and tourism development partner following an extensive international bidding process. Simpleview will…
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Situated in Northern Virginia, Fairfax County boasts many historic sites and attractions. From George Washington’s home, Mount Vernon, to the Civil War Interpretive Center at historic Blenheim estate, Fairfax County is the perfect destination for history buffs. In addition to offering unrivaled…
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