World Food Day is an international holiday celebrated every year on October 16. In celebration, we invite you to travel for your taste buds with our hot pick of delicious destinations across the globe. From fresh fruit and vegetables to locally caught fish, regional dishes, and more — it’s time to…
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The newest edition of the report highlights the largest rotating conventions across the nation in 2024 TUCSON, AZ — The 2024 “Top 250” report has been released on behalf of 2Synergize, a Simpleview consulting agency, and Destinations International. This edition of the sought-after annual report…
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The curtain has fallen on Simpleview EMEA Summit 2024, and what a blockbuster event it was! This year, the spotlight shone on film tourism, and if you weren't there to join us on the red carpet in Bristol, you missed out on more than just glitz and glamour — you missed a career-defining experience…
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Join us to see what’s new in Simpleview Data Engine — a business intelligence suite and data warehouse that brings DMOs’ data into one highly reliable, accessible, and understandable platform. Learn how Simpleview Data Engine can empower your organization with dynamic insights and new integrations…
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Jason Kirby, a reporter for The Globe and Mail, wrote, “In the fall of ‘22, a remarkable innovation burst onto the scene with the power to reshape the world that has kickstarted the next great productivity boom.” Kirby pointed out that in less than two years since artificial intelligence (AI)…
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Simpleview’s Destination Travel Network (DTN) works with destination marketers and their stakeholders to create new membership/partnership value through various digital marketing opportunities. Engaged communities with a strong digital presence strengthen the destination’s digital footprint — but…
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In travel — as in life — it pays to have a strategy. This autumn, the concept of “season stretching” is not only proving to be a popular trend, but a tactic of ensuring that both visitors and destinations reap the benefits of travel outside of their conventional peak seasons. But if you look beyond…
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When it comes to leveraging artificial intelligence (AI) tools, many destination marketers are curious about best practices, privacy concerns, and integration strategies. This blog delves into a Q&A from a popular Simpleview Summit session — where we explored insights on how destination marketing…
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Simpleview’s marketing automation services, powered by Act-On, give destination marketing organizations (DMOs) access to best-of-breed lead-to-revenue management tools designed to help marketers use insights from customer behaviors, preferences, and data to intelligently guide email engagement…
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Did third-party cookies stay in place? Did sports ignite more travel? Did a return to the office lead to a return to vacations — and record-breaking web traffic? Earlier this year, we made some predictions about the trends, tactics, and strategies that would shape the digital marketing landscape in…
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