The B.C. Tourism Industry Awards were held in conjunction with the 18th Annual BC Tourism Industry Conference, the largest and most significant tourism industry event of the year.
With over 50 types of tourism products found in six distinct regions and countless communities provincewide, tourism epitomizes how small and medium-sized businesses contribute to the economy. In 2010, the tourism sector:
Employed 127,000 British Columbians.
Generated over $13.4 billion in revenue for tourism related businesses.
Contributed over $1.2 billion to provincial government revenues.
BC has nearly 18,000 tourism-related businesses province wide."