Simpleview Blog

Author: Nate Casimiro

As Simpleview's Content Coordinator, Nate Casimiro's role is to collect, create, and communicate industry materials. From client and staff achievements, to industry news, infographics, and publications, Nate makes every effort to keep the the travel and tourism industry in the know.

For more information about strategy and development for your Web projects, e-mail us at info@simpleviewinc.com or call our offices at (520) 575-1151.

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#GrabYourMoment: How Monterey County CVB Curates Content

Posted on February 5, 2015 by Nate Casimiro

If you've heard it once, you've heard it 1000 times (and heck, we'll tell you again); social media marketing is an essential component of any overarching destination marketing strategy. Don't believe me? Check out DMAI's DestinationNEXT report, which identifies "social media's prominence in reaching the travel market" as one of the top 20 DMO trends. If your DMO hasn't already embraced a social media platform to some extent, then it's high time you start.

But fear not, headline-scanning millennial! We're not here to simply state the obvious. If you're wondering exactly how you can achieve a manageable social media integration on your website, read on and consider one DMO's social lounge approach for engaging visitors and partners alike.

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