Optimization, Pay-Per-Click & Campaigns
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SEM

Web is the heart of today's destination marketing, and success depends on getting the right people to the right information (and inspiration!) online.

Simpleview search engine marketing (SEM) includes the full suite of services that help DMOs lift their web presence and cut through marketing noise to reach travelers:

  • Intelligent media buys and social media ad planning that focuses your budget on the people you want to reach
  • Effective pay-per-click (PPC) campaigns, including remarketing across the Google Display Network
  • Continuous monitoring, analysis, tweaks and advice to keep your campaigns and website performing at their best
  • Organic SEO, which means not only upgrading your content, but also making sure your site and code is technically optimized for the bots that scan and index your pages

 

 

 

 

 

SEM may be the most challenging frontier DMOs face.

The rules change overnight.

It's also an area where performance can always be measured, and outcomes should always be clear.
With a passionate team of analysts focused solely on travel and tourism, we offer DMOs search marketing expertise, results and accountability that no other agency can match.

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